Tag Archives: commercial

Create a Summer Commercial!

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Yummy Ice Cream at Purple Cow, Lawrenceville, NJ

So you want to convince your parents, finally, to get a dog. Or you need your siblings to believe that playing in their room is better than staying in yours. Or you really just want to convince your friends that a particular ice cream stand has the best mint chocolate chip ice cream around.

Well then — Create your own commercial!

For this week’s Inkspiration, choose an item, experience, or idea you want to convince someone of. Then write a script for a commercial in which you work to convince your audience.

Remember that being convincing is not just about focusing on getting what you want or a version of what you want. Being convincing involves taking the time to figure out how other people think and feel. How can you make them care about your product or idea? How can you help them imagine how cool it is?

You should also develop in your script a clear sense of a beginning, middle, and end of your commercial. What story do you want to tell that will help your commercial be convincing?

And an added challenge: try to incorporate SUMMER into your commercial!

Write your script in your Writer’s Notebook. Then perform your commercial live, or record your commercial to share it with others. Try to make your commercial 30-50 seconds.

Have fun! And send your creations along to share with other Inksters!

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